Course Starts: Writing about Research for Impact & Influence (ONLINE)
Effective science communication has long held the power to reshape our world by driving changes in policy and public opinion. As society struggles with pandemic effects, anthropogenic climate change, and dwindling biodiversity, there is an acute need for scientist–communicators who can effectively convey the spectacular power of research to address these obstacles. In this course, early-career researchers will learn skills for high-impact, immediate engagement with readers, including decision-makers, colleagues, and members of the lay public. Unlike traditional writing courses, this course is focused on capturing audience attention in concrete ways that compel action, using common professional formats such as op-eds, memoranda, press releases, one-pagers, and blog entries. The workshop-driven program also includes instruction on publishing mechanics, covering topics such as pitching your work to editors, establishing an online presence, and achieving proficiency with graphic design fundamentals.
This online course consists of pre-recorded lectures, each of which has an associated short writing assignment. Students will meet live each week with the instructor for a small-group workshop in which they will share and critique each other’s work.
- Early bird course fee (ends February 5): $500 professional / $400 student
- Regular course fee (after February 5): $550 professional / $450 student