Creating a Successful Business Plan

A Short Course for Project Directors

This two-day course will provide the tools and information you need to construct a business plan for your program or project. You’ll use templates to draft your business plan as you go, and at the end of two days you will emerge with a working business model, a draft business plan, feedback on your presented ideas, and an opportunity to have a follow-up phone or Skype consultation with the course instructor on your final business plan.

Upcoming Dates :

  • Registration is now closed. Please join our email list to receive a notification when our 2020 course calendar is released.
  • December 10-11, 2019 in Baltimore, MD at the Maritime Conference Center.

Who should attend?


This course is perfect for people who have already attended our 3-day Strategies for Success course, or project directors who already have a good understanding of financial and strategic planning, stakeholder analysis, and implementing effective communication plans.

Course fee:

Your course fee of $550 includes all course materials, plus lunches and refreshments during the two course days. The course fee does not include accommodation and other meals (which participants can purchase onsite at modest cost), or travel to and from the course.

Our training approach:

We believe in learning by doing.  This course is designed to be highly interactive; you’ll have a chance to build the initial framework of a usable business plan and get feedback on it from the instructor and your fellow participants.

What to expect:

Come prepared to do some writing and work throughout the course, and be ready to engage with other participants. You’ll be asked to prepare a business idea to present on the first day, and to bring along your project or program’s recent financial statements and annual report.

How to apply:

Registration is now closed. Please join our email list to receive a notification when our 2020 course calendar is released.

If you have questions, please contact Jill Parsons, ESA Associate Director of Science Programs at sbi@esa.org